Past Featured Alumni
Javelyn Ibarra ’97
Communication, College of Arts and Sciences
Regional Marketing Manager,
Mercedes-Benz USA, Jacksonville, Florida
Javelyn Ibarra oversees at Mercedes-Benz USA all marketing, advertising, events, and promotions efforts for the Southeast region. Her area includes 45 markets, represents 22 percent of sales in the United States, and ranks as the 8th largest market for Mercedes-Benz worldwide sales. Prior to joining Mercedes-Benz in 2004, Ibarra held positions in sales operations, and marketing and public relations with Ford Motor Company’s Land Rover and Jaguar brands, and with Nissan North America, Inc. She has championed strategic efforts targeting emerged markets, and pioneered several diversity initiatives for the automotive industry. A native of Venezuela, Ibarra has also worked in the travel, advertising, and telecommunication industries in Venezuela, Switzerland, and France.
